Meet Robbi Jan, an Australian model, content creator, style influencer, podcast host and body positivity enthusiast living in New York City. Several lifestyle brands, include active wear have chosen Robbi Jan as the social media face of their products. She has created a social media empire with her Youtube channel, successful TikTok and instagram. She creates New York Style content and lifestyle content on her platforms which focuses on styling, beauty, mindset and empowering women.
Whilst growing up in Australia, Robbi was very close to her family and inherited many great qualities from her parents such as perseverance, kindness, generosity and hard-work. She graduated University with a dual degree in OHT and dental hygiene and was working closely with her patients until the big move to the US in 2019. She also went to University to study accounting and business and is a qualified cosmetic tattoo artist.
Robbi has recently relocated to NYC with her partner and lives in a dreamy apartment with spectacular skyline views. She takes regular trips down to Miami and documents all her trips on her socials. Since moving to the US for work opportunities, Robbi has grown an amazing following of style lovers on many social media platforms. Over on Instagram, @robbijan has a community of more than 290k people who share her love of fashion. Robbi posts a range of content such as outfit inspiration, styling reels, beauty tips and lifestyle photos.
Another platform that Robbi is active on is TikTok where she has over 500k followers. As a style influencer, her content consists of short fun styling clips, fashion hacks, ‘What I’d Wear’ and ‘Get Ready With Me’ videos. Robbi regularly keeps up with trending sounds and shares outfit inspiration to her audience. Staying consistent and relatable is how Robbi has organically grown her following and created a career within the social media industry (and lots of hard work, of course!).
Body positivity and mindset is a huge theme throughout Robbi’s content. She aims to encourage women to embrace their bodies through their fashion choices. She shares important tips which help women cater to their body types and teaches them how to wear clothes that flatter their figure. Robbi is also a fan of experimenting with her style but always likes to have good staple basics in her wardrobe.
Robbi is the host of a podcast on Spotify called ‘The Miracle Mindset’. Here, Robbi speaks about all things wellness, relationships, business and lifestyle with special guests such as influencers, journalists and family members. The podcast prioritizes topics that will help her listeners to heal, grow and feel inspired. Her latest episode featured her younger brother who spoke about remaining positive and “making the best of ANYTHING”.
Robbi creates longer video content for her YouTube channel which includes vlogs, vacation videos, ‘a day in the life’, clothing hauls and life updates. Her channel allows her to connect with her audience authentically and takes a deeper look into her life and personality. Robbi’s passion for style, positivity and beauty shines through in all her videos and she keeps her content very real. Find her channel here – ‘Robbi Jan’!
