We are excited to introduce you to Fallon and Ava King making their mark in the fashion industry with the classic turtleneck. The two set out to start a company dedicated to the creation of well-fitting and timeless turtlenecks. The apparel brand, Fallon & Ava offers classic turtlenecks for every woman, ensuring optimum style, poise, and confidence.
The Women
Fallon and Ava King passion for turtlenecks stemmed from their childhood. As they recall always being dressed in a turtleneck and jeans, they set out to share the power that came with their outfit choice, all thanks to their mom, of course. With Fallon’s background in fashion design combined with Ava’s background in public relations and event coordination, the sisters birthed a luxury brand that is woman centric, sustainable, and dynamic.
The company’s values prioritize kindness, connection, and empowerment. As the sisters remain inspired by their family’s core beliefs, they bring practices into their business that give back to the community. By wearing a Fallon & Ava piece, you join a community-boosting group of women. The company contributes towards donations and funding to The Dwelling Place of New York, a center for women who become homeless without fault.
The. Perfectly. Crafted. Turtleneck.
Its breathability, lightweight comfortability and adjustable nature makes it functional and practical to wear at any event. “Who’s she?” is what you’d probably be hearing. The Italian yarn is made from a new standard of eco-responsible viscose fibers.
The brand offers two versions of the turtleneck, the Classic Turtleneck, which you should all be running to purchase if you haven’t yet, and the Bow Turtleneck, which gives the same powerful impression as the Classic but with elevated elegance. Available in three colors; black, beige, and blue, you can pair them with any bottoms for any event. Dress it up or dress it down, you’re still bound to stand out. While the black is tempting and the beige is sophistically safe, there is something special about the blue. Named the Signature Blue, it’s the color of the sisters’ family home and their way of sharing a piece of them with a piece of us.
As women, life has a way of throwing things at us. We balance our career, motherhood, general responsibilities, and so much more. How do we keep up with it all? My point is, the cliché saying may not be so cliché after all; look good, feel good. It certainly works for me. Sometimes I’m struggling to make it through my day, but my outfit is holding me together. A glimpse in the mirror and I’m reminded of how in control I am. Plus, everyone thinks I’m killing it! Which, by the way, as women, we are always killing it! Our job is to empower. Fallon & Ava makes that easy. They present a refreshing and effortless way of empowering women , so we empower others.
As we move forward with the never-ending development of our closets, perhaps we should be more purposeful. The simple solution to the “I have nothing to wear” series awaits.
